Posts Tagged ‘innovation’

To Innovate is to Differentiate. To Differentiate is to Compete.

Part of your Cloud Adoption thinking should be ‘Innovation’, a key stalwart of differentiation. Countless ‘Cloud Experts’, from all walks of life talk about it, but few give time to articulate how.

Firstly the definition of ‘Innovation’, all hail Wiki.

“.. the development of new values through solutions that meet new requirements, inarticulate needs, or old customer and market needs in value adding new ways…… accomplished through more effective products, processes, services, technologies, or ideas that are readily available to markets, governments, and society.”

I assume that we all grasp the agility factor of ‘Cloud Computing’. A capability to acquire and allow rapid positioning of I.T services in a very prompt time to market. Industry greeted as ‘Innovation’ due to rapid provisioning.

Continually disregarded in empowering the innovative enterprise is a need for cultural workplace transformation around the ‘Cloud’. Simply having a rapid provisioning of compute achieves no business value whatsoever.

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Why is it that countless vendors, service providers and ‘cloud’ consultancies chase merely the tactical beliefs of cloud computing? Why do these establishments circumvent, or wholly disregard, the necessity to shape a holistic strategy to solve business and IT troubles?

It’s a fact that most of these institutes are entirely sales oriented, flouting the need for a long-term strategic customer emphasis. It’s all about ‘how can I sell the most by quarter end’. This attitude will work short term, but it’s a self-imploding and unsustainable model!

The cloud ecosphere is extremely aggressive as of 2013; every enterprise has a ‘cloud’ budget that’s up for grabs. The vultures congregate praying on the defenceless!

Every vendor, every service provider and every ‘cloud’ consultancy is endeavoring to position before the punter either gets clever, or they’re able to suck the life out of a budget while cloud’s such a hot buzzword! Some don’t even get how enterprise IT works and lack the necessary skills to converse in strategic terms how cloud computing will effect the changing face of business.

Without a well-adjusted view of how cloud can tactically and strategically change the face of old and tired business models it’s never going to be revolutionary. Cloud will simply become datacenter 2.0!

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"Also missed on many occasions is the fact that the true value of (private) cloud computing comes from the ability to support business agility, which is actually more of a business benefit than operational cost reductions."

- David Linthicum - CTO Blue Mountain Labs

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2013, year of change?

Doing the same as everyone else simply doesn’t work?

2012 was not a good year, with well-established organisations struggling to survive. ‘Bricks and Mortar’ once industry frontrunners, eroding from the corporate landscape. Overrun by agile, fresh and innovative companies with the digital world central to their DNA. These companies challenge ‘business as usual’, exploring beyond the assumed. If you’re an enterprise and thought 2012 was hard, 2013 is going to be ‘survival of the fittest’.

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"Creativity, the process of taking ideas and making them into ‘real things’."

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4 Notes

Cloud expectations, the stark disconnect…

Cloud expectations, the stark disconnect…

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Quite an experience to live in fear, isn’t it? That’s what it is to be a slave.

Enterprise I.T’s happy. They’ve got that all-important ‘pat on the back for cloud’, haven’t they done well. A cloud strategy perception defined, offered and marketed through the desk of those middle-aged Senior I.T Managers. It’s all server consolidation this, cap ex optimization that. Oh the ecstasy, oh the thrill, oh the opportunity L. For these blinkered eyes I beg you to please recognize that a cloud strategy can be so SO much more. Unless eyes start opening, building a united business driven technology strategy, cloud will be no more exciting than walking in the damp damp rain.

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Business value 1st, technology 2nd - That’s the cloud.

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To the untrained it’s tricky…..

To assume that ‘business as usual’ IS ‘business as usual’ is to assume that it’s ‘business as usual’. ‘Business as usual’ is not ‘business as usual’, for this needs to be crystal clear.

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To Innovate is to Differentiate. To Differentiate is to Compete.

Quite an experience to live in fear, isn’t it? That’s what it is to be a slave.

To the untrained it’s tricky…..